If you’re thinking about working with doola, you probably just want the straight facts about how it works on a day-to-day basis.
Now, we get many of the same questions: What exactly are doola responsibilities? How do we actually work together? Which setup is the least of my headaches at the moment?
In this guide, we have collected the most frequently asked questions to us, so you don’t have to look for them on other pages.
And, if you’re looking for a deeper breakdown of how each doola partner program works, from Affiliate to embedded iFrame to White Label, you can see full details.
You can learn more about us US business formation services to better understand what “infrastructure” your customers will use.
For those who still know us: doola is an “all-in-one” backend for entrepreneurs. doola handles the messy administrative side of running a US business, from formation and compliance to taxes and bookkeeping, across all 50 states.
What is the doola Partner Program?
The doola Partner Program simplifies US corporate incorporation and compliance filings for accountants, bookkeepers, CPAs, business coaches, entrepreneurial influencers and attorneys in all 50 states.
As a partner, you can offer your clients:
- Registered Agent Services and Organizational Articles Filing
- Compliance services include annual state filing, bookkeeping, and taxes
Join as a Referral Partner and earn commission on every first sale.
What are the Different Ways to Partner Through the doola Partner Program?
There are several ways to partner with doola, with two main ways:
Referral/Affiliate Program
Refer your clients directly to doola and earn a commission on every first subscription sold.
Partners can also embed doola’s company formation flow directly into their website or app using our iFrame solution, so users stay on your platform while doola handles the rest.
White Label Program
Access wholesale discounts and offer doola starter packs under your own brand. This program is designed for high-volume partners and requires a minimum commitment of approx.
150 company formations per month and monthly expenses of approx. $25,000 (including state fees), with the first month paid up front.
What Types of Services Can I Offer My Clients by Partnering with doola? How Much Does It Cost?
As a doola partner, you can offer your clients a full range of US business formation and compliance services, including:
- Articles of Organization and Registered Agent Services
- Annual state filing and compliance management
- Bookkeeping and tax services
For a complete list of partner services and pricing, contact our Partnerships team. We’re happy to walk you through it all.
Will My Customer Information Stay Private and Secure if I Use doola?
Yes. doola uses a combination of data encryption, multi-layered firewalls, strict password protocols, and a secure server environment to protect your clients’ information from unauthorized access or misuse. Our team is regularly trained on security and privacy best practices.
For more details, please review our Privacy Policy.
Is There a Partnership Agreement to Complete the Relationship as a doola Partner?
Yes. All partners agree to doola’s Partner Terms of Service via the PartnerStack platform before starting.
Who is the doola Partner Program for?
The doola Partner Program was created for any business or individual looking to offer their clients best-in-class entity formation, compliance, bookkeeping and business tax services.
We work with tax experts, law firms, colleges & accelerators, e-commerce businesses, real estate companies, creators, influencers, Amazon and Shopify sellers, formation companies, immigration companies, and more.
Can I Charge My Own Fees or Markups to My Customers?
Yes, as a White Label partner, you set your own prices. There are no limits on the fees you charge your clients.
Does doola Handle Communications with Clients as Part of White Label Services? Will doola Contact My Clients?
No. As part of our White Label agreement, doola will never contact your clients directly.
You remain the only point of contact. doola operates as your invisible backend partner, helping you fulfill orders seamlessly while your brand stays at the forefront.
What Communication Channels Are Available Once a Partner Agreement is in Place?
Once you become an official partner, your dedicated account manager and our team are available via email and video support every step of the way.
Can I Trust doola? How Are You Different from the Alternatives?
At doola, we combine cutting-edge technology with a truly human approach to service. While we utilize the latest tools to simplify processes and keep costs competitive, we never forget the personal touch. You will always have a dedicated expert by your side.
doola is also backed by some of the world’s leading investors, including Y Combinator, Nexus Venture Partners, and Dharmesh Shah, Co-Founder and CTO of HubSpot. Learn more about our story.
Why Use doola When I Can Send People to Country Websites?
Taking the DIY route through the states comes with real risks like rejected applications, unexpected costs, and delays due to simple mistakes. doola removes that burden completely, managing the process from start to finish with guaranteed accuracy.
And we do more than just the archiving itself.
Our Business-in-a-Box™ approach gives your clients everything they need to launch and run their business, from opening a bank account to staying compliant with annual reports, bookkeeping, and tax filing.
Does doola Have Lawyers on Its Team? Isn’t It a Legal Practice to Offer and Advise Clients on Incorporation and Compliance?
doola is a technology company, not a law firm. Guiding clients on entity structure and compliance is within the expertise of tax experts and accountants and we have certified tax experts who can help when needed.
Anything doola shares is for general and educational purposes only, and should not be considered legal advice.
Can You Create a Co-Branded Landing Page So We Can Refer Customers?
Yes, co-branded landing pages are available to select partners who have demonstrated a certain referral volume.
Contact our Partnerships team to see if you qualify.
We Are With You!
You don’t need to think about your entire roadmap right now.
Everyone we work with started as an Affiliate. This is an easy way to validate demand and see if your audience is actually converting, before committing significant resources or over-investing.
Once you start seeing consistent traction, typically 50+ referrals per month, the next step is to move to an iFrame setup to integrate your offers more smoothly and unlock higher revenue potential.
White Labeling came later and is usually reserved for high-performing partners. Very few people start this business, most start doing this business after it is proven that there is strong and sustainable demand.
Start with the simplest options, see what works, and we’ll support you in scaling your partnership when you’re ready. If you want to start moving, you can apply here or just send our team a message.
We are happy to help you decide partnership model that best suits your business.
PakarPBN
A Private Blog Network (PBN) is a collection of websites that are controlled by a single individual or organization and used primarily to build backlinks to a “money site” in order to influence its ranking in search engines such as Google. The core idea behind a PBN is based on the importance of backlinks in Google’s ranking algorithm. Since Google views backlinks as signals of authority and trust, some website owners attempt to artificially create these signals through a controlled network of sites.
In a typical PBN setup, the owner acquires expired or aged domains that already have existing authority, backlinks, and history. These domains are rebuilt with new content and hosted separately, often using different IP addresses, hosting providers, themes, and ownership details to make them appear unrelated. Within the content published on these sites, links are strategically placed that point to the main website the owner wants to rank higher. By doing this, the owner attempts to pass link equity (also known as “link juice”) from the PBN sites to the target website.
The purpose of a PBN is to give the impression that the target website is naturally earning links from multiple independent sources. If done effectively, this can temporarily improve keyword rankings, increase organic visibility, and drive more traffic from search results.